AI Insights · Timothy · March 2024
Top 5 Film & Television Apps on iOS in Nigeria for Q1 2024
Analyzing the performance of the top 5 film and television apps on iOS in Nigeria for Q1 2024, showcasing trends in downloads, revenue, and active users.
In the first quarter of 2024, the performance of the top 5 film and television apps on iOS in Nigeria showed interesting trends in downloads, revenue, and active users. This data, sourced from Sensor Tower, provides insights into the weekly metrics of these popular applications.
Netflix from Netflix, Inc. saw a consistent decline in weekly revenue, starting at $160 in the first week of January and dropping to $80 by the end of March. Downloads also decreased from 15.1K to 9.7K over the same period. However, weekly active users remained relatively stable, starting at 127K and ending at 125K.
Movies Box by Rounding Squares BV experienced fluctuations in weekly revenue, peaking at $35 in mid-February and ending the quarter at $29. Downloads peaked at 16.2K in the second week of January but fell to 8.5K by the end of March. Weekly active users followed a similar trend, starting at 12.8K and ending at 9.2K.
Showmax from Showmax Africa Holdings Limited had a significant spike in downloads, reaching 34.4K in the last week of January. However, this number dropped to 10.8K by the end of March. Active users showed an upward trend, starting at 910 in late January and rising to 34.3K by the end of March.
ReelShort - Short Movie & TV by NewLeaf Publishing saw a notable trend in weekly revenue, starting at $2.2K in early January and decreasing to $1.3K by the end of March. Downloads fluctuated, peaking at 8.3K in mid-January and dropping to 3.5K by the end of the quarter. Active users saw a steady increase, starting at 33.9K and peaking at 46.1K in mid-March before slightly decreasing to 44.1K.
DramaBox - Stream Drama Shorts by STORYMATRIX PTE. LTD. observed varying revenue trends, peaking at $3.6K in mid-March and ending at $3.2K. Downloads also varied, peaking at 12.1K in mid-March and ending at 7.3K. Active users increased from 10.5K at the beginning of January to 22.4K by the end of March.
For more detailed insights and data, visit Sensor Tower.